Best CRM for Plumbing Companies (2026): Jobber vs Housecall Pro vs ServiceTitan vs Gravun
By Gravun Editorial Team · Published October 26, 2026 · Updated October 26, 2026 · Prices checked October 26, 2026
Short answer: For a plumbing company with 1 to 10 people, the best CRM is the one that catches emergency calls, turns them into booked jobs and gets the invoice paid without extra apps. Jobber and Housecall Pro are strong field-service tools priced by plan and user count, ServiceTitan suits larger shops and is priced per technician on request, and Gravun is an all-in-one platform with an AI employee, Gavin, who answers calls and books jobs, on two flat plans of $99 USD and $250 USD a month. [1][2][3][4]
Key facts (checked October 26, 2026)
- Jobber: Core $49 USD a month for 1 user; Connect from $139; Grow from $199; extra users $29 a month each. Its AI call-answering add-on is $29 a month. [1]
- Housecall Pro: Basic $79 a month (1 user), Essentials $189 (5 users), Max $329 (8 users, then $35 per extra user), billed monthly. [2]
- ServiceTitan: three packages, priced per technician; you request pricing from sales. [3]
- Gravun: Starter $99 USD a month for up to 3 users; Pro $250 USD a month with 10 users included. Gavin answers calls on both. [4]
What should a plumbing CRM do?
A plumbing CRM has to handle urgency: a burst pipe can't wait for a callback tomorrow. Beyond storing contacts, look for these six things:
- Answer and book the call, including after hours, so an emergency doesn't go to the next plumber on Google.
- Schedule and dispatch with a calendar your techs can see on their phones.
- Quote fast from a pricebook, with options and e-signatures.
- Invoice and collect on site, by card or bank transfer, with deposits for bigger jobs.
- Follow up automatically: payment reminders, review requests and maintenance reminders.
- Keep the history of every customer, address, job and message in one record.
The more of these sit in one system, the less you pay for and the less you retype. See The Real Cost of Running a Business on Separate Apps.
How do Jobber, Housecall Pro, ServiceTitan and Gravun compare?
All four run jobs, quotes and invoices. They differ most in pricing model, phone handling and how much they cover beyond field service.
| Jobber | Housecall Pro | ServiceTitan | Gravun | |
|---|---|---|---|---|
| Pricing model | Plan tiers by user count; extra users $29/mo [1] | Plans with users included; $35/mo per extra user on Max [2] | Per technician, request pricing [3] | Two flat plans: $99 or $250 USD/mo [4] |
| Entry price (monthly billing) | $49/mo, 1 user (Core) [1] | $79/mo, 1 user (Basic) [2] | Not published [3] | $99/mo, up to 3 users (Starter) [4] |
| AI call answering | Add-on, $29/mo; included in Plus [1] | CSR AI; price not published on the pricing page [2] | Ask sales [3] | Gavin, included in both plans [4][5] |
| Free trial | Yes [1] | Yes, 14 days [2] | Demo [3] | 14 days, card required, $0 for 14 days [4] |
| Best known for | Easy scheduling, quoting and invoicing for small crews | Field service with consumer financing and memberships | Large, multi-crew contractors | One platform for the whole business, with an AI employee |
Prices in USD, as published on each vendor's own pricing page on October 26, 2026. Promotions and annual-billing discounts change often; check the vendor's page before you buy.
What does each CRM cost for a plumbing shop your size?
Per-user pricing grows as you hire; flat plans don't. Here's what the published monthly-billing prices work out to. Our arithmetic, from each vendor's pricing page. [1][2][4]
| Team size | Jobber Connect | Jobber Grow | Housecall Pro | Gravun |
|---|---|---|---|---|
| 1 person | $139 | $199 | $79 (Basic) | $99 (Starter) |
| 3 people | $199 (2–5 users) | $299 (2–5 users) | $189 (Essentials) | $99 (Starter) |
| 5 people | $199 (2–5 users) | $299 (2–5 users) | $189 (Essentials) | $250 (Pro) |
| 10 people | $299 (6–10 users) | $399 (6–10 users) | $399 (Max + 2 × $35) | $250 (Pro) |
Add $29 a month for Jobber's AI call-answering add-on on Connect or Grow. ServiceTitan isn't shown because it doesn't publish prices. [1][3]
For a deeper look at the two most common choices, read Jobber vs Housecall Pro vs Gravun.
Which plumbing CRM is best for emergency calls?
The best setup answers every call, books urgent jobs into a real slot and gets the on-call plumber involved fast. Plumbing has more after-hours emergencies than most trades: no water, a flooded basement, a backed-up drain.
- Jobber sells AI call answering as a $29 add-on, included on Plus. [1]
- Housecall Pro offers CSR AI, which it says answers calls and books jobs 24/7. [2]
- ServiceTitan includes call booking tools; ask sales what's in each package. [3]
- Gravun includes Gavin, its AI employee, on both plans. Gavin tells callers he's an AI and that they can reach a person, takes their name and what's wrong, books into a free slot on your calendar or hands the call to a colleague, and saves it all on the customer's record. [5]
Whatever you choose, write one rule for emergencies, for example "no water" or "flooding" goes straight to the on-call tech. Our guide to after-hours call answering walks through it.
When is each one the best choice?
Pick on your team size, how much you want in one place, and how you want to pay.
- Choose Jobber if you're a small crew that wants simple scheduling, quoting and invoicing, and you're happy adding apps for marketing and phones. [1]
- Choose Housecall Pro if you want consumer financing and maintenance memberships built in, and your team fits its user tiers. [2]
- Choose ServiceTitan if you run many trucks, need deep dispatch and reporting, and can invest in a longer setup. Its own pricing page describes per-technician packages. [3] See What ServiceTitan Actually Costs.
- Choose Gravun if you want the whole business in one place, with Gavin answering calls and booking jobs, at a flat price that doesn't climb with every hire. [4]
Where Gravun fits, and where it doesn't
Gravun is the all-in-one platform to run your business. Gavin answers your calls and books jobs. For a plumbing company, the same workspace covers contacts and deals, jobs and scheduling, a pricebook, quotes with Gravun Sign that convert to invoices, invoices with deposits, payment plans, recurring invoices and reminders, card and ACH payments through Stripe, a shared inbox, Relay team chat, and mobile apps for iPhone and Android. [5]
Pro adds campaigns, sequences, workflows and automations. You can import contacts from a spreadsheet or HubSpot. [4][5] See the full platform and pricing.
Where others may fit better:
- Consumer financing: Housecall Pro offers it built in. [2]
- Large multi-crew operations: ServiceTitan is built for that scale. [3]
- Direct accounting sync: Gravun exports your ledger to PDF or CSV and doesn't sync directly with QuickBooks. [5]
FAQ
What is the best CRM for a small plumbing company?
For 1 to 10 people, choose a CRM that answers and books calls, schedules jobs, quotes from a pricebook and collects payment in one place. Jobber and Housecall Pro suit small crews, and Gravun adds an AI employee that answers calls and books jobs on a flat plan.
How much does plumbing CRM software cost?
On published monthly prices checked October 26, 2026: Jobber starts at $49 USD a month for 1 user, Housecall Pro at $79, and Gravun at $99 for up to 3 users. ServiceTitan prices per technician on request.
Which plumbing software answers calls and books jobs?
Housecall Pro offers CSR AI, Jobber sells an AI call-answering add-on for $29 a month, and Gravun includes Gavin, an AI employee who answers calls and books jobs, on both of its plans.
Is ServiceTitan worth it for a small plumbing company?
It depends on scale. ServiceTitan is built for larger, multi-crew contractors and prices per technician on request. Many small shops find a simpler tool with published prices easier to start with.
Do plumbing CRMs charge per user?
Most do in some form. Jobber's tiers rise with user count and charge $29 per extra user, and Housecall Pro charges $35 per extra user on Max. Gravun has two flat plans: Starter for up to 3 users and Pro with 10 users included.
Sources
- Jobber pricing (Core, Connect, Grow, Plus; extra users $29/mo; AI call-answering add-on $29/mo; free trial): https://www.getjobber.com/pricing/ (checked Oct 26, 2026)
- Housecall Pro pricing (Basic, Essentials, Max; $35/mo per additional user on Max; CSR AI; consumer financing; 14-day free trial): https://www.housecallpro.com/pricing/ (checked Oct 26, 2026)
- ServiceTitan pricing (per-technician packages, request pricing): https://www.servicetitan.com/pricing (checked Oct 26, 2026)
- Gravun pricing: https://gravun.com/pricing (checked Oct 26, 2026)
- Gravun platform: https://gravun.com/platform (checked Oct 26, 2026)